Privacy Policy

1. Introduction

Luster Car Rentals ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our car rental services.

2. Information We Collect

Personal Information

We may collect personal information that you provide directly to us, including:

• Name and contact information (email address, phone number, mailing address)
• Driver's license information
• Payment information (credit card details, billing address)
• Rental preferences and history
• Emergency contact information

Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address and browser information
• Device information and operating system
• Website usage data and analytics
• Cookies and similar tracking technologies

3. How We Use Your Information

We use your information to:

• Process and manage your car rental reservations
• Verify your identity and driver eligibility
• Process payments and prevent fraud
• Communicate with you about your rentals and account
• Send promotional materials and newsletters (with your consent)
• Improve our services and website functionality
• Comply with legal obligations

4. Information Sharing and Disclosure

We may share your information with:

• Service Providers: Third parties who assist us in operating our business
• Payment Processors: To process your payments securely
• Insurance Companies: As required for coverage purposes
• Legal Authorities: When required by law or to protect our rights
• Business Partners: With your explicit consent

We do not sell your personal information to third parties.

5. Cookies and Tracking Technologies

We use cookies to enhance your browsing experience. You can manage your cookie preferences through our cookie banner or your browser settings. Types of cookies we use:

• Essential Cookies: Required for website functionality
• Analytics Cookies: Help us understand website usage
• Marketing Cookies: Used for targeted advertising (with consent)

6. Data Security

We implement appropriate security measures to protect your personal information, including:

• Encryption of sensitive data
• Secure payment processing
• Regular security assessments
• Limited access to personal information
• Employee training on data protection

7. Your Rights

Under UK GDPR, you have the right to:

• Access your personal information
• Correct inaccurate information
• Delete your personal information
• Restrict processing of your information
• Data portability
• Object to processing
• Withdraw consent at any time

To exercise these rights, please contact us at [email protected]

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Typical retention periods:

• Rental records: 7 years for tax and legal purposes
• Marketing data: Until you unsubscribe or request deletion
• Website analytics: 26 months

9. International Data Transfers

Your information may be transferred to and processed in countries outside the UK. We ensure adequate protection through:

• Adequacy decisions by the UK Information Commissioner's Office
• Standard contractual clauses
• Other appropriate safeguards

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

11. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes by posting the updated policy on our website and updating the "Last updated" date. Continued use of our services after changes constitutes acceptance of the revised policy.

12. Contact Information

If you have questions about this Privacy Policy or our data practices, please contact us: